Amazon Ads for lead generation: What advertisers need to know

Explore lead gen opportunities for non-Amazon sellers, leveraging Amazon’s vast audience insights and targeting options. Amazon represents nearly 20% of U.S. search advertising share and $12 billion in ad revenue in Q3 2023 alone. If you sell on Amazon (or could sell on Amazon), odds are there’s an increasing chunk of ad spend being directed there. While Amazon is […]

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