How content consolidation can improve your SEO performance

Does your content align with what Google shows on Page 1? If not, consolidating pages could improve your SEO performance. Here’s how. Google’s quality threshold – and how it relates to indexing – has become a more well-known and widely talked about topic over the past year. Several elements contribute to the value proposition of […]

Embracing Automation and Maximizing SEO Performance

Automation allows SEOs to schedule tasks and immediately activate data to inform smarter optimizations. Creating an automation strategy should be top of mind in 2019 – indeed, it was identified by 61 percent of marketers as the top priority for optimizing marketing automation efforts in a recent industry survey. Researchers also identified the delivery of personalized […]

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