The move could present a valuable opportunity for advertisers to build brand awareness through short-form video content and sponsored partnerships with creators. Meta has announced that it will temporarily halt bonus payouts for creators on its video-sharing platform, Reels. The decision is due to the company’s effort to invest more in building features and tools […]
How to do Instagram lead generation
Turn Instagram’s huge user base into quality leads. Learn the pros and cons of organic, boosted, and paid Instagram lead gen methods. Instagram is a highly visible and shareable social media platform. Behind Instagram’s slick and social veneer you’ll find a sophisticated lead generation machine. As Meta has grown into a digital media juggernaut, so […]
Meta advertisers claim sales are down and costs are up due to glitchy automated system
Meta advertisers are reporting a significant drop in sales and an increase in costs, blaming a glitchy automated system for the issues. They claim that the system, which is supposed to streamline ad placements and optimize performance, has been malfunctioning, leading to inefficient ad targeting and higher expenses. As a result, businesses are seeing fewer […]